Kombucha Town

I have been working with Kombucha Town since its inception. All labeling/packaging and significant graphic assets have been my responsibility. As this company grows, their needs have multiplied. It’s been a joy and a challenge to help them continually improve and expand their offerings and presence in a product landscape, that itself, is becoming larger and more competitive.


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Live Seltzer

After establishing a broad range of flavors of their original canned Kombucha, KT decided to develop their first new product to take advantage of the booming seltzer water market. For the design they wanted to keep the labeling in the same vein as their kombucha flavors but with a more homogenized flavor lettering opposed to the individual flavor logos created for the kombucha labels.


 
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Pull-Up Banner

The idea behind this image is that the product is so natural it could be pouring from the hills. A little Photoshop work and some imagination, I made it happen. I do love altered reality and when it can be used to promote a product, I am all over it.


 
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Convention Backdrop

Designed to be simple so that the signage and informational pieces placed in front of it will not be competing. The main graphic, a large photo of Mt. Baker, is part of the environmental photography that is a theme being implemented throughtout Kombucha Town’s marketing pieces. They want to highlight their connection to the outdoors and the healthy, fun activities that can be experienced along with their product.

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